Fashion-tech innovator ZILO and ad-tech specialist MobiYoung Group have successfully secured early-stage funding, highlighting continued investor confidence in niche Indian tech startups.
ZILO Secures $4.5M Seed Round for Expansion
ZILO announced a significant $4.5 million (Rs 38.5 crore) seed funding round co-led by prominent venture capital firms Info Edge Ventures and Chiratae Ventures. The startup, founded by Padmakumar Pal (CEO) and Bhavik Jhaveri (CIO), operates a unique fashion platform blending online convenience with offline assurance. ZILO promises delivery of outfits from premium brands like Levi’s, Louis Philippe, United Colors of Benetton, and Rare Rabbit within 60 minutes. Key app features enabling its hybrid model include home trials (with easy single-interaction returns), personalized styling via "Ask ZILO," and a "Style Planner" for outfit matching.
The fresh capital will fuel three primary objectives: scaling its hybrid supply chain, expanding its geographical presence beyond Mumbai into other major Indian cities by year-end, and deepening partnerships with existing and new fashion brands. This investment underscores belief in ZILO's model to disrupt quick-commerce fashion retail.
MobiYoung Group Attracts Strategic Investment
Parent company of OOH (Out-of-Home) advertising technology platform DGTOOHL, MobiYoung Group, secured an undisclosed amount in early-stage funding from Swati Bhargava, Co-founder of CashKaro and EarnKaro. Founded in 2018 by Anuj Bhandari, MobiYoung specializes in mobile-first advertising solutions, driving over 150,000 monthly conversions for brands across fintech, gaming, e-commerce, and edtech sectors. Its core strength lies in leveraging real-time tracking and an extensive affiliate network for effective user acquisition, boasting partnerships with over 300 entities like Sharda University, HDFC Mutual Fund, ixigo, and Kotak Mahindra Bank.
The funding will propel MobiYoung's ambitious growth plans: expanding its footprint wider across Indian metropolitan cities, accelerating its foray into the Asia Pacific (APAC) market, and crucially, investing in the development of its programmatic and analytics-led engine. This tech enhancement aims to make OOH advertising more performance-driven and measurable for brands.
Driving Innovation in Their Sectors
These separate funding rounds demonstrate the vibrancy of India's startup ecosystem beyond mega-deals. ZILO's funding validates the demand for rapid, tech-enabled fashion commerce with a seamless customer experience. MobiYoung's backing highlights the growing importance of data-driven, measurable solutions in the traditionally opaque OOH advertising space. Both companies are now well-positioned to execute their expansion strategies and solidify their positions within India's dynamic tech landscape.
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